“…Trade Shows are the most cost-effective means of reaching your customers and prospects.”
Center for Exhibition Industry
Research in Bethesda, MD
Of all the marketing methods, there is no more powerful way to generate prospects and qualified leads than by exhibiting at a trade show or consumer show. Coming to the expo will introduce you directly to more qualified buyers for your real estate, products and services than spending the same amount of money on a print or pay-per-click internet campaign. Exhibiting at the Expo is your marketing money wisely spent.
Numerous marketing studies indicate and professionals agree that Trade Shows are not only the easiest way of reaching the highest number of customers in the shortest possible time, it is also the most economical way of marketing on cost-per-lead basis. In other words, money spent in a properly prepared exhibit at a trade show will generally attract more prospects for your business than spending the same amount of money on other forms of advertising.
Exhibitors Library (PDF)
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